Why OTT and Free Streaming Are Taking Over Entertainment
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Nowadays, OTT platforms are gaining huge popularity among people.
Especially after the COVID-19 pandemic, people spent more time at home, which greatly increased demand for OTT platforms.
OTT is a service that provides diverse media through online networks.
Popular platforms include Netflix, Watcha, and TVING.
Unlike traditional cable TV, users can choose what they want to watch at any time.
OTT’s popularity comes from several factors.
First, users can access many genres in one place, giving them more options.
Movies, dramas, and entertainment shows are easy to choose based on personal taste.
Another benefit is its lower cost compared to classic TV services.
The convenience of watching anytime and anywhere on smartphones or tablets is another advantage.
As OTT prices continue to rise, users are becoming more cost-conscious.
Therefore, many viewers are turning to free streaming platforms.
Free platforms supported by ads let people watch without cost.
It is appealing to people sensitive to expenses.
FAST platforms are emerging as a new type of free streaming model.
An example is KT’s “Gi Live,” which attracted many users.
FAST is expected to become a new revenue model while the paid TV market stagnates.
The main benefit of free platforms is zero subscription fees.
It allows access to many contents, increasing selection options.
On the downside, ads interrupt viewing experiences.
Also, content quality may be lower than paid OTT services.
Both markets will likely keep developing over time.
Free models could gain stronger popularity.
Enjoying content without financial pressure read more is a strong advantage.
In conclusion, combining premium OTT quality with free access matters.
If both advantages are used properly, users can gain better experiences.
The future of streaming services is exciting to watch.
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